Sep 17, 2011

Maserati Kubang, All You Want in Here



A new car in the luxury SUV segment represents a natural evolution for Maserati in order to expand its product range and strengthen its presence in the market for luxury sports cars. Today, at the Frankfurt Motor Show, Maserati presented its interpretation of an SUV combining sporty luxury. As a forerunner of the future range of the Trident, the new concept also creates discontinuity and continuity. Maserati discontinuity it introduces a new segment of the market. Continuity, because it does keeping intact the DNA that has always characterized every model of the Trident. The idea of a luxury SUV is obviously not totally new to Maserati. Many will remember the concepts presented in 2003 at the Detroit Motor Show. At a time when few other brands considered to go in the direction of an SUV that would combine luxury and sportiness, the Maserati was already planning to actually build one.

Today, potential synergies with the Jeep brand - which 70 years ago created a new market segment of which today is a leader - a major factor in the interpretation of the concept of Maserati luxury SUV. And at this point it seems only fair to give the name of the model that is being presented today the same as the concept car that drew up the road in fact, that is to say, the Maserati Kubang. The car will be in all respects a Maserati. All major components of the future will be those that characterize every SUV Maserati style, engine, suspension, brakes, handling and performance are exactly what every customer expects to find in a Maserati. The distinctive values ​​of the Trident are all in the new model: the sporty style, elegance with luxury, from performance to craftsmanship.

Since the external forms, the work of the Maserati Style Centre, directed by Lorenzo Ramaciotti, the Kubang is immediately recognizable as a real Maserati. The new generation of Maserati engines will be designed in Modena by Paolo Martinelli, head of Powertrain Maserati. These new engines will be produced by Ferrari in Maranello. The 8-speed automatic transmission, all the specific features of the car such as suspension, brakes, steering will be developed exclusively for the SUV in Modena Maserati by Maserati Product Development Department.

Until now, the Maserati production has always been composed of sedans, coupes and Spyder convertibles: Quattroporte, GranTurismo, GranTurismo, or even before, Ghibli, Mistral, Bora, Indy ... The common denominator of the entire production Maserati has always been the same: sportiness and luxury. But times change: now sportiness and luxury do not necessarily have the same characteristics or variations of the past. They can also take the form of a luxury SUV with a very dynamic look and perform like a true sports car combined with uncommon elegance.

As the Kubang. Maserati GranTurismo Fendi. The Maserati GranTurismo Fendi is the first tangible result of the collaboration between Maserati with the fashion house Fendi. The union between two outstanding Made in Italy comes from the sharing of common values ​​such as craftsmanship, technology, excellence and tradition.

The GranCabrio Fendi is its sublimation: the perfect blend of art crafts and technology refined 4.7-liter V8 engine. Is realized in the historical site of the Maserati in Modena with exclusive materials and created exclusively for this car, available in new colors.

The exterior paint color Grey Flame Fendi triple layer is dark gray with gold iridescent effect on the surface. The root called Fendi Parchment, which characterizes the interior of the car, the dashboard to the door panels to handle the change is strictly as FENDI yellow brake calipers and how the Trident embroidered on the headrests.

Contribute to the strong and elegant at the same time the seat of the car customization in glove stitched quilted draw the double F logo, also in the central part of the wheels, alloy wheels 20 ", and the door sill . The leather used by the Roman fashion house Fendi most valuable for his line, the Saddle, was used for details like the lining of the eyelid of the instrument panel, gear lever and trim the mats. It is also reflected in the Travel Kit limited edition bags and accessories made by Fendi for the occasion.

The Maserati GranTurismo Fendi is a combination of the handmade art technology and research represented by the 4.7-liter V8 engine coupled to automatic transmission. To crown this collaboration has created a unique logo by Silvia Venturini Fendi. A plaque with engraved silver oval Maserati Trident, the Fendi logo and the 5-digit serial numbers (5 numbers Fendi icon) is positioned on the dashboard facing the passenger side and out on sections of the fabric roof. The car cover with black double F ton-sur-ton capacity in grand soiree Maserati GranTurismo Fendi.